The Build Stage: Where the Quality of Your Course Becomes Visible

When people discuss the design of online courses, the conversation usually centres on pedagogy: learning outcomes, activities, assessment, and the structure of the learning journey. These elements are essential. But there is another stage of course development that ultimately determines how that design is experienced by students.

That stage is the build.

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Steve Hogg
Planning: Turning Design Principles into a Learning Journey

High-quality online courses emerge from a clear plan for the learning journey. Before teaching materials are written or media is produced, the learning designer and subject-matter expert need a shared understanding of how the module will unfold, week by week, and how students will progress toward success in the course.

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Steve Hogg
Designing Assessment to Drive Quality

Assessment is one of the most powerful drivers of quality in online courses.

It does more than measure learning at the end of a module. Assessment signals to students what matters, where to focus their effort, and what kind of learning is valued. In practice, students often organise their time, attention, and engagement around assessment requirements — particularly in online and distance learning contexts where study time is limited.

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Steve Hogg
Designing Activity Based Online Courses for Meaningful Learning

High-quality online courses are defined less by how much content they contain and more by what learners are asked to do.

Yet many online modules still rely heavily on content delivery. Pages of text, long recorded lectures, and extensive reading lists often dominate the learning experience, with activities positioned as optional extras or as preparation for assessment. While content remains important, content alone does not result in learning.

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Steve Hogg
Start With Outcomes: How Clear Intent Drives Quality

High-quality online learning rests on one foundational principle: constructive alignment.

Biggs and Tang (2011) describe constructive alignment as the process of ensuring that learning outcomes, assessments, content and learning activities all point in the same direction. Learners construct meaning through carefully designed activities, and those activities must align with the intended outcomes.

At Learning Design Solutions (LDS), constructive alignment is not an abstract theory. It is the bedrock of our design practice. Every stage of planning and authoring is shaped by it. When alignment is strong, the course is coherent, teachable and meaningful. When it isn’t, the quality suffers.

And alignment always begins with clear, purposeful learning outcomes.

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Steve Hogg
High-Quality Online Learning Isn’t Luck. It’s Design

In a crowded market of online learning providers, it’s easy to find someone who will build a course quickly. It’s even easier to find someone who will build it cheaply.

But finding a partner who will help you shape a compelling educational vision, anchor it in sound pedagogy, and carry that quality through every stage of design and development?
That’s rare.

And that’s exactly where Learning Design Solutions stands out.

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Steve Hogg
AI-Assisted Storyboarding

From Blank Canvas to Structured Journey

In traditional online course development, one of the most time-consuming and cognitively demanding phases is storyboarding — the process of drafting all the on-screen content that will appear in the virtual learning environment (VLE), from micro-lectures to interactive activities.

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Steve Hogg
Redesigning Online Learning with AI

This post shares what we learned when we deliberately designed a demo course — Principles of Responsible Management — using a GPT-based AI assistant trained in our own pedagogical approach. Our aim was to test whether AI could support a structured, theoretically grounded design process suitable for UK higher education at postgraduate level. And what we found was that it didn’t just help us start — it helped us start well and keep going.

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An OPM Decision Framework for Universities

Universities across the UK are under increasing pressure to grow digital provision—fast. But while the ambition is there, the implementation is often where things fall down. Questions crop up like:

  • Do we have the internal expertise to design and deliver high-quality online courses?

  • Can we scale recruitment and student support without an OPM’s infrastructure?

  • What’s the cost difference between doing it all ourselves vs. outsourcing some parts?

  • How do we avoid building an internal model that becomes unmanageable or underused?

This framework helps answer those questions by providing a structure to assess your institution’s readiness, capabilities, and priorities.

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Unlocking the Potential of Micro-Credentials: A Strategic Guide for Universities

Higher education is evolving rapidly, and micro-credentials are at the forefront of this transformation. Designed to provide flexible, skills-focused, and stackable learning, micro-credentials allow universities to engage a wider audience, align with industry needs, and support lifelong learning.

For university leaders—deans, pro-vice chancellors, heads of learning, programme directors, and course developers—the question is no longer if micro-credentials should be introduced, but how to do so effectively.

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Building World-Class Online Degree Programmes: A Strategic Guide for Universities

As universities expand their digital offerings, end-to-end online degree programme development has become a critical priority. Whether launching a single online programme or rolling out multiple new programmes, institutions must balance strategic planning, pedagogical excellence, learner engagement, and scalability.

At Learning Design Solutions (LDS), we specialise in helping universities create high-quality, market-driven, and globally accessible online degree programmes. Our expertise spans from strategic planning and programme visioning to full-scale course development, media production, and learning experience design.

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